It can be tough to stand out on social media, but if you focus on creating quality content and engaging with your audience, you’ll be able to build a following that will appreciate what you have to say. Remember, it takes time and effort to create a following, but it’s worth it in the end!

In this guide, we’ll go through some tactics you need to know when creating valuable content, using social media tools, leveraging social media for SEO, and more. 

1) Find Topics You’re Passionate About

When it comes to content, it’s important to focus on topics you’re passionate about. This will help you create content that is interesting and engaging, which will help you attract a following.

When you’re talking to someone, start with the things that you know about. It can be things that you’re interested in or things that you’re learning. You don’t have to talk about things that you’re not interested in or things that you feel are the “right things to talk about.” There’s no such thing. If you’re not interested in a certain conversation, you’re not going to show up with the right energy, and you won’t get the results you really want.

2) Find One Primary Platform

When it comes to content, it’s important to focus on one primary platform. This will help you create content that is specific to that platform, which will help you attract a following.

When you’re starting out, it’s really important to focus on one platform and do it really well. That’s how you’re going to grow your following. You can always expand to other platforms once you have a following on one. But if you try to do too many things at once, you’re not going to be great at any of them.

3) Post Consistently

One of the best ways to grow your following is to post consistently. One of the best things you can do to help your blog stand out is to not post and ghost your audience. Make sure you build relationships with your audience by asking them questions and responding to their answers. This will help keep them engaged and coming back for more!

When you post something online, don’t get discouraged if you don’t get a lot of responses. That’s great! Build a relationship with the people who did respond. If you can help just two people, you can help 20, and if you can help 20, you can help 200!

4) Go Live from Time to Time

Another great way to grow your following is to go live from time to time. This will help keep your audience engaged and coming back for more. When you go live, make sure you ask your audience questions and respond to their answers.

5) Pique Your Audience’s Curiosity

One of the best ways to get people to engage with your content is to pique their curiosity. You need to take the time to read and learn about what other people are doing and what they’re interested in. Only then can you start to think about how you can improve upon what’s already out there.

Conclusion

Growing your following on social media can be a daunting task, but it’s definitely worth it in the end. By following the tips outlined in this article, you’ll be well on your way to building a large and engaged audience.

Validus Media can help you create effective marketing content that will make you unique on social media. We are one of the best digital marketing companies in Leeds that can grow your online presence. Get in touch with us today to get started.