Whether you're a small business or a large corporation, if your competitors are doing SEO and your website isn't, you're at a disadvantage. Here's why. Search Engine Optimisation (SEO) is the process of optimising a website for Google's search engine to earn higher web traffic levels and improve the site's visibility. Competitors who are doing [...]

It's no secret that running a small business is never easy. Since you're managing most of the operation, you have various responsibilities, such as managing inventory, staffing, and marketing. The last is particularly critical because marketing helps you reach your target audience and promote your product or service. For local businesses, the best way of [...]

In today's digital age, businesses need to have an active and engaging online presence in order to succeed. Many business owners try to handle their digital marketing in-house, but unless you have a team of experienced professionals, it's often better to outsource this important task to a digital marketing agency. Here are six reasons why [...]

Your brand is what makes you unique and different from your competitors. It’s what sets you apart and what customers will remember you by. If you don’t have a strong brand, you’re just another business in a sea of companies, and it will be challenging to stand out and attract customers.  A strong brand will [...]

Social media management has become the core aspect of leading businesses and also for startups. It has gained a lot of importance over time that people often treat it as their main source of getting into the business. You may have noticed that many businesses these days are now as highly active on social media [...]

Organic and paid social strategies have their main advantages. Hence it is important to create a social strategy that combines organic and paid efforts. Planning your activity will also ensure that all communications are streamlined, positively affecting the user experience. You have to consider how ads may be served to new and existing customers, and [...]

When the outspread of COVID made its way into our lives, we humans changed many normal life forms. We went through a major shift in how things were done before and how they should be done now. Hence marketing also changed. Most businesses were going down the drain as they were not present online.  In [...]

We are excited to launch the latest EB World Congress website!

We are thrilled to have launched the new PRODOG RAW website!